SAVE THE EARTH, ONE BLANKIE AT A TIME

-- Ultra-soft, “green” fiber inspires first 100 percent soy baby collection

TEMPE, Ariz. – Now even newborns can “go green.” SOYSILK BABY™, the world’s first 100 percent soy baby collection, features Biltmore World Trades’s proprietary SOYSILK® fiber in luxurious crib blankets and baby-safe teddy bears. The renewable, Earth-friendly fiber is a byproduct of tofu manufacturing that rivals baby’s own skin in its softness while offering antibacterial properties and superior washability.
“We are thrilled to show new parents that ‘Earth-friendly’ no longer means ‘rough and scratchy,” says Jonelle Raffino, president of Biltmore World Trade and mother of two young daughters. “Our baby blanket and bears are amazingly soft and sure to become baby’s favorite companions. I just wish we’d had them when my girls were born.”

SOYSILK BABY items are crafted from all-natural SOYSILK fiber and are free of petrochemicals typically found in plush fabrics. Thanks to the fiber’s antibacterial properties, products made from SOYSILK also offer an extra level of hygiene that is perfect for anyone with sensitive skin—especially babies.

With a feel and sheen resembling cashmere, the 39-inch-square baby blanket is a luscious taupe color on one side, reversing to the creamy natural color of SOYSILK on the other. It is shrink-resistant, machine washable and absorbs moisture like cotton. But, since the fabric breathes better, baby is assured the ultimate in softness, sanitation and comfort. The suggested retail price of the blanket is $50.

The companion SOYSILK Pals™ 10-inch teddy bears are available in a wonderfully tactile, longer haired fur version in natural starting in October and, by the end of November, in a taupe fabric version to match the baby blanket. Both bears are designed to remain in a fixed sitting position, paws outstretched for a hug, making it nearly impossible for a limb to flop across baby’s face and cause breathing problems.

Chubby cheeked and smiling, the bears’ angelic faces feature non-removable black felt eyes, embroidered black noses and paw pads of sheared SOYSILK plush, making them safe for babies of all ages. They are surface washable and retail for $20.
The SOYSILK BABY collection is available online at www.madefromsoy.com and at select gift stores nationwide.

About South West Trading Company & Biltmore World Trade

Founded by a mother/daughter knitting team in 2001, South West Trading Company remains a family-run business dedicated to offering innovative, luxurious, environmentally friendly fibers and textile products. The company is best known for its “green” yarns for knitting enthusiasts, including fibers made from bamboo, corn, chitin and soy (SOYSILK). Sister company Biltmore World Trade was formed in 2005 to introduce SOYSILK products to the consumer market. For more information, please visit www.soysilk.com.
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